This is the draft agreement explaining how ownership, bookings, and commissions are meant to work.
The terms intended to govern equipment listed in the Fractional Ownership Program, between co-owners and the Master Fractional Owner who manages each product.
Each owner holds a percentage share of a specific, identified piece of equipment, proportional to what they paid toward its purchase price. The equipment itself is titled/held in a way to be defined by legal counsel — options include joint ownership, a holding entity, or another structure recommended by a lawyer.
Submitting a "Join This Investment" request on a product page reserves a pending stake — it shows up on that product's cap table right away, but it is not an ownership interest and does not obligate anyone to anything. A stake only becomes real once Strong Media Corp confirms it by hand, after payment and this (finalized, lawyer-reviewed) agreement are actually signed. If a product's pending requests would add up to more than the stake still available, whoever's confirmed first gets it — the rest are contacted about a smaller stake or the next available product. Nothing here creates a first-come-first-served legal right; it's simply how the queue is worked through. Payment itself is arranged directly with our team when we follow up — typically GCash, Maya, or bank transfer — there is no automated checkout on this site for gear purchases or bookings.
Each product has exactly one Master Fractional Owner — one of that product's co-owners, accredited through our application process. They are the ones who actually deal with the gear: storing it, keeping it in working condition, coordinating pickup and return with whoever is using it, and handing it off for bookings. Because of that responsibility, the Master both pays more and earns more: on the buy-in they take 10 percentage points more of the gear cost than each co-owner (2 partners: Master 55% / Co 45% · 3 partners: Master 40% / Co 30% / Co 30%), owning that same larger share — and on every rental they earn a 15% caretaker fee off the booking's gross, on top of their ownership share of the owners' pool (see §7). Strong Media Corp is not the day-to-day custodian of any individual product — but as a working rental house, it actively markets and books equipment out to its client network, on top of running the catalog, the booking-request pipeline, and the custody-tracking system described below.
Every unit in the program carries its own QR code. When gear changes hands — from the Master Fractional Owner to a booked user, and back again — both sides scan the code to log the handoff: who has it, since when, and its condition at that moment. This gives every owner (not just the Master Fractional Owner) visibility into where their equipment is and who currently has it, without anyone needing to phone around to check.
The program standard: every owner receives the same number of usage days per year, regardless of role or share size — 30 days each on a 2-partner product, 25 days each on a 3-partner product. The Master Fractional Owner's larger contribution is rewarded through the caretaker fee (§7), never through extra days, so each owner has an equal chance to benefit from the gear itself. The allocation is deliberately kept below the maximum — at most 75 owner-days a year are committed, leaving roughly 290 days free for maintenance, transit between users, and the client rentals that pay all owners. Owners may use their days for their own productions, or release them to be booked out through the program. Coordinating that handoff is part of the Master Fractional Owner's role.
On products marked eligible, a normal share can be split into 3 or more smaller micro-shares, so more people can pool in at a lower cost each. Micro-owners hold real percentage ownership just like any other owner — the only difference is the size of the stake. Whether micro-owners get proportionally reduced usage days, and how voting or decisions work when a product has many small owners instead of 2–3 large ones, needs to be defined by legal counsel before this section is final.
Strong Media Corp operates as a rental house on top of the ownership program — it actively finds and books clients (outside production companies, event companies, or another owner outside their own allocation), not just passively receiving inbound requests. Once a booking is arranged, it's fulfilled directly by the Master Fractional Owner. Every booking's gross is split three ways at the program's standard rates:
Worked example, ₱10,000 booking on a 2-partner product (Master 55% / Co 45%): SMC ₱1,000 · caretaker fee ₱1,500 · owners' pool ₱7,500 → Master takes ₱1,500 + ₱4,125 = ₱5,625, Co-owner takes ₱3,375. Separately, on the initial purchase Strong Media Corp charges a fee on top of each person's gear-cost share: 12% on brand-new gear (its fee plus the cost of the transaction — sourcing, payment processing, paperwork) and 10% on pre-owned gear sold into the program by its existing owner. On a ₱100,000 brand-new product with 2 partners, the Master pays ₱55,000 + ₱6,600 = ₱61,600 and the Co-owner ₱45,000 + ₱5,400 = ₱50,400. These purchase rates and the 10% booking rate are confirmed; the caretaker-fee and premium rates are the program's standard and apply unless a product's signed agreement says otherwise.
Because the Master Fractional Owner physically holds the gear between bookings, primary responsibility for its condition and security sits with them — backed by the QR-code custody log establishing who had it at any given time. The intended mechanism is a refundable security deposit, collected from whoever is booking the gear before handoff and returned once it comes back in the condition it left in — the amount is set per item (see that item's page) rather than one fixed figure across the whole catalog, since it should scale with what the gear is actually worth. Beyond that deposit, whoever is booking is encouraged to carry their own production insurance for higher-value shoots; Strong Media Corp does not currently provide equipment insurance on an owner's behalf. Exactly how a damage claim between owners is handled, who's liable beyond the deposit amount, and whether pooled insurance across the catalog makes sense later still needs to be defined by legal counsel before this section is final. Until then, assume no coverage beyond the deposit is guaranteed.
An owner may sell their share at any time, at a price agreed between seller and buyer. Strong Media Corp charges a 5% resale commission on the sale price (confirmed), deducted from the seller's proceeds — its fee as broker and register-keeper for the transfer. A transfer is only recognized by the program when all three are done: (a) it is logged in Strong Media Corp's transfer register (requested from the seller's account dashboard), (b) both parties have signed a Deed of Transfer of Fractional Ownership (a printable draft is generated with the request — have it lawyer-reviewed before signing), and (c) Strong Media Corp has updated the product's ownership register. If the seller is the Master Fractional Owner and sells their entire stake, the role transfers to the buyer subject to the buyer passing accreditation (or to another co-owner, by agreement). Right of first refusal for existing co-owners and the valuation method still need to be defined by legal counsel before this section is final.
Anyone applying to become a Master Fractional Owner — whether joining an existing product or selling their own pre-owned gear via "Sell Your Gear as Shares" — goes through an accreditation review before anything they submit goes live. A gear posting sits in a private review queue and is never published automatically; Strong Media Corp reviews it, and only then is it added to the public catalog. Gear sold into the program by its current owner is listed as pre-owned, sold as-is at the seller's asking price, with its condition disclosed by the seller — Strong Media Corp does not inspect, certify, or warrant it. The seller chooses their role after the sale: stay as Master Fractional Owner (keep the largest share, manage the gear, earn the caretaker fee), stay as a regular Fractional Owner (keep a share, no management duties), or sell 100% and exit with no ongoing role. Accreditation approval is not automatic and may be revoked for non-performance, repeated complaints, or breach of this agreement once finalized — in which case another co-owner may be appointed to the role.
Not everything on the platform is fractionally owned. Someone who already owns equipment outright can list it purely for rental — they keep 100% ownership and use the platform as their booking tool: renters pick dates against the listing's live availability calendar, and the owner approves each request from their dashboard as tentative (pencil-booked) or final (the dates are then blocked on the calendar automatically). Money flow: the renter pays the owner directly — to the owner's own bank account or GCash — and Strong Media Corp then bills the owner its confirmed 10% booking commission on that rental, as its fee for the platform, booking site, and broker service. Strong Media Corp never holds the rental money. There is no cap table, no co-owners, and nothing to sell for this kind of listing — only the booking commission. The same applies to a Crew + Gear Package, where a crew member (DOP, sound recordist, etc.) lists themselves together with their own equipment as one bookable unit; the commission applies to the whole package booking, not just the gear portion.
How disputes between co-owners, or between an owner and the Master Fractional Owner, are resolved (mediation, arbitration, small claims, etc.) needs to be defined by legal counsel before this section is final.
This draft exists to describe the intended structure while the program is being built. Questions or want to help finalize it? strongmediacorp@yahoo.com · Strong Media Corp, Marikina City, Metro Manila.